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How to Attract More Corporate Sponsorships for Your Reading Dog Program

Dyslexia is the most common cause of reading, writing and spelling challenges in Australia, according to a past study revealing that 1 out of 5 people suffers from this condition. While there have been improvements over the past decade, much has to be done concerning dyslexia in minors. Charities are at the forefront with different programs designed to assist dyslexic children in vanquishing reading and writing challenges. A perfect example is taking advantage of reading therapy dogs.

If you're running a charitable organisation specialising in child education, incorporating a reading dog program can be the best way to help dyslexic children. However, since such a program is costly to maintain, you'll need to find corporate funding. Read on for a few tips to achieve success doing so. 

Consider Using Homeless Dogs

Corporate sponsorship doesn't come easy. Sponsors usually have strict codes on whom they'll support. That means you'll need solid reasons to compel them to fund your program. An excellent way to boost your chances for sponsorship is by using homeless dogs for your reading dog program. 

Ideally, most charitable firms invest in highly trained dogs for their programs. Such dogs are typically raised by a literacy organisation providing top-quality pet care. On the contrary, you increase your funding opportunities by using homeless dogs and giving back some revenue to the dog shelter. In turn, you'll be assisting the homeless dogs and dyslexic children simultaneously. 

Ensure Guaranteed Safety

Generally, reading therapy dogs undergo specialised training to remain calm during the reading sessions. However, there are a few instances where a dog might act violently due to different reasons. While such cases are rare, corporate sponsors always prioritise children's safety whenever reading dogs are involved. 

The last thing they want is to participate in an unsafe program for kids. Therefore, it's imperative to prove beyond any reasonable doubt that trained dog instructors will always be present during each reading session. That means dog instructors can always intervene and guarantee children's safety. 

Go Beyond Reading 

Finally, reading therapy dogs help children enhance their literacy skills. However, you might miss out on substantial sponsorship opportunities if your objective is only based on literacy. Apart from helping kids improve their reading skills, these dogs should also assist them to acquire more confidence, minimise anxiety, love reading and conquer fear. If all these are explicitly defined in your program, you will enjoy numerous corporate donation opportunities


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